Local Peoples is looking for a Design Lead

When: Now!
Where: Collingwood, Melbourne
More info: Local Peoples website

Position Title: Design Lead
Reports to: Creative and Managing Director
Hours: Full time & extra hours required to fulfil the role
Location: Langridge St, Collingwood, Melbourne 


Local Peoples is looking for an exceptional Design Lead to help them re-define on and off-line brand experiences for their clients. This is a fantastic opportunity for a Senior Designer looking to step up. You will be responsible for the quality of Local Peoples’ creative output, ideas and delivery of all projects. Reporting to the M&CD you will work with the client services and strategy teams and then guide the design teams to research, develop and refine exceptional brand, campaign or communications solutions.


Local Peoples are citizens of good design.

How? By putting a person’s experience central to all of the products, services and experiences they design. Local Peoples uses Human-Centred Design principles for all projects, whether promoting a healthy lifestyle, making people feel at home or making an impact through purpose-driven design. Local Peoples is a tight but nimble team that prides itself on delivering world-class design strategy, identity design, print, digital, experiential and event activations.

Local Peoples’ clients come from the sport, health, education, social impact and property sectors and include Tennis Australia, Monash University, Greyhound Adoption Program, Puma, The World Health Organization, Nike, Red Bull, Australian Unity, Alpha60, Football Federation Australia, Eleven Haircare and the Queensland Eye Institute.

Along with its client projects Local Peoples is also the co-founder of NCDFREE.org. As the sister company of Assemble Projects, Local Peoples provides design services for Assemble’s residential developments, the first being 122 Roseneath Street, Clifton Hill, which reflects ideas and aspirations of strong community values and sustainability.


Authenticity – we are passionate and do things for the right reasons
Curiosity – we are interested and interesting
Expertise – we know what we are talking about
Accessibility – good ideas come from good conversation
Flexibility – because we know one size never fits all


Client service:

  • Working with the Client Engagement + Project Lead and Creative Director you will play a key role in conversations with clients to fully understand their brands, their business problems and their audiences and therefore briefs
  • Proactively think of ideas to improve their businesses
  • Lead the team in developing pitch winning responses and present on behalf of the team
  • Ensure you are awesome to work with


  • You are a natural strategic thinker, always asking why this is a great idea and how it will add value to our client’s purpose


  • Assist the business leadership in guiding the Local Peoples brand to drive growth, a positive reputation and impact
  • Articulate our thinking in an engaging way through every brand touchpoint
  • Be resourceful and maximise our resources
  • Play a key role in new business presentations and pitches

Studio process:

  • Help to continually improve the design of workflow through the studio
  • Develop new product and business ideas for Local Peoples

Team Development

  • Be an advocate for the Human Centred Design approach
  • Inspire the team as a fountain of awesome ideas and design examples
  • Elevate the team’s understanding of human centred design principles and ensure this
    is infused through our projects
  • Develop a team culture of creative and strategic thinkers by work closely with the
    wider team
  • Lead a team of 2–5 designers and ensure everyone is inspired, learning and creating amazing work


  • Keep abreast of emerging behaviours, technologies and companies that affect our client’s businesses
  • Provide road maps for human centred thinking and process to unlock our clients business potential


Min 6+ years industry experience in a respected design studio or equivalent client side roles.

Demonstrated skills in:

  • Managing multiple large and complex projects concurrently from conception to completion of crafted user experiences
  • Nurturing client relationships and building trust
  • Leading a team of 1–4 designers
  • Leadership by example
  • Clear communication with the team
  • Prioritising business objectives
  • Delivering outcomes which exceed expectations
  • Designing business and creative strategy
  • Delivering design outcomes across all brand touchpoints including: brand identity, graphic design, UI, UX, the built environment and events, film and motion graphics
  • High level written communication including ability to write briefs and guidelines and prepare correspondence for clients
  • Excellent verbal communication


  • Strong attention to detail
  • Resilience
  • Works well under pressure
  • Self motivated with the ability to work with teams
  • Deadline and solutions-oriented
  • Exploring and ideating new design concepts based on research findings, task analyses, prototypes
  • Respect for intellectual property
  • A strong understanding of UX Design


  • Other worldly command of the Adobe Suite
  • Understanding of project management software principles and desire to learn work management software WorkflowMax, Slack and Trello.

To apply, please send your folio and CV to jobs@localpeoples.com by Wednesday 12 April.